X Adding A DEX And Becoming A Competitor Of Coinbase?
In the quest to be the "everything app" (or superapp), X is moving into the financial realm. XMoney is already in beta and the CEO, Linda Yaccarino, mentioned the ability to manage investments from the platform.
Nothing was said, however, about crypto or digital assets. This is something that Elon Musk has long tweeted about. It has the crypto industry up in the air regarding the future plans.
My forecast is that crypto is going to be added to X. Not only are we going to be dealing with payments, there will be swapping.
This is a sentiment that was affirmed by a well known crypto investor and influencer on X.
We will cover what might be taking place.
X Adding A DEX And Becoming A Competitor Of Coinbase?
Before getting into the gist of this topic, I am perplexed why it would be called a "DEX". There is nothing that X is doing which is decentralized.
Anything X builds relating to crypto will come under the category of CEX. It will be no different than Coinbase. In fact, this sets up an interesting scenario where Coinbase and X, on this level, could be competitors.
Is it possible that X is taking something that is decentralized and simply incorporating it? Certainly. However, that could get up the ire of the regulators, something that Musk is not completely foreign to but still best to avoid.
This is a screenshot posts by @cryptatlas on X:
It is hard to see with this screenshot but that is a chart and book for a BTC pair. This means, according to that influencer, X is adding crypto swaps to the platform.
Of course, this is something that we discussed for the last few years. Social media as a destination is dead. Instead, it is simply a pathway to something larger.
We are going to see:
- social media
- commerce
- investing/finance
- banking
- communications
The key is that it all generates data, in addition to revenue. No longer are we going to see standalone industries.
Suddenly, this is not just a social media platform but a full blown financial layer. To me, crypto has to be a part of it.
Competitor To Coinbase
Coinbase got a lot of attention from the crypto world. It is one of the more popular applications. Presently, it is the most dominate exchange in the United States.
The company does do more than just swaps. It is also the largest custodian of funds. For example, it holds tokens for the likes of Blackrock. This means its business is far more than just trading although that still is the major portion.
What happens if people can swap tokens directly from the X application? We know people are already there to read their news. Consider the idea of reading a post or getting information about Bitcoin. The person makes a decision to buy or sell. Without having to exit, the individual can simply execute the trade without leaving the platform.
How does that impact an exchange such as Coinbase? If we forecast this out to the collective, there is no reason to believe every social media platform will not have something similiar. That means the exclusive niche Coinbase carved out will disappear.
This could also have huge implications on the present DEX that are in operation. Many use them to avoid dealing with the likes of Coinbase or Binance. Why keep feeding the bear, with Coinbase being a Wall Street institution at this point?
The convenience that X could offer would see its volume skyrocket. This could pull from other platforms. To combat this, they would have to find other niches, something that is possible with some creativity. Considering we are entering the agentic age, we can see how the needs will explode.
X already have received money transfer licenses in the majority of the states. Would the ability to move from crypto to cash be possible? Actually, it might not be relevant if banks start to utilize stablecoins. Under this scenario, something like USDC could simply be sent to one's bank.
The financial spectrum is changing rapidly and Big Tech is going to be at the core of it.
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Imagine Coinbase decide to integrate with Bluesky or Facebook and compete in the social network area whit X too.
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Mr Elon pipped into the future when he splashed so much to buy X. The turnover will be much. We are talking of in-app market executions here. If you are a regular of candlesticks, you will know every second counts.
Anyway also surprised about the 'DEX' as you said.
It would be nice if they finally accepted crypto payments for premium memberships.
that would be cool.
pretty awesome news and as you said it suggests there are many other possible ways this could turn oit...
Why do you think he went after the CFPB? No regulation means he can do whatever he wants.
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