Exclusivity
But what if there's both quality and hype?
After a slow October, we are experiencing a speedy November. I can't believe that it's the 20th of November already, but it feels to me that it's just been a week or something.
October was boring, work was slow, and hype was low...
Then, came November, and did an aggressive 180 on us. We've been gaining a ton of attention recently in the business, sales are so high that we have limited our orders to a certain number every 10 days. On top of that, my flu-ish symptoms are almost gone, and I'm getting better sleep too, and that results in a more productive day.
All in all, it's a win for me, and it's a win for the business and my work life.
When we started this little business of ours, exclusivity was certainly a thing that we wanted to focus on, but not this much.
Yes, quality is the main focus, but quantity is needed too. Yet, it's just 3 guys behind the scenes taking care of everything, we don't have the manpower to cater to the current demand. And if we do try, we will have to compromise in the quality department; which is unacceptable.
The toughest part is catering to an impatient market. People here are used to receiving their products within 3 days or less, a highest of 7 days. So, when they hear that the wait is long, from 2 weeks to a month, some simply can't take it. We understand that a personalized product of this caliber and price tag excites you, but hand-crafted products require both time and skill.
"It takes about 18 hours to make a Toyota, a couple of days to make a Mercedes Benz, and a few months to make a Rolls Royce" -
The difference in mass-produced machine-made products vs artisanal products made by an adept set of human hands.
Yes, we are no Rolls Royce or Ferrari, but the point still stands.
But we do make these cars at a miniature scale. For a fraction of the price too. 😉
The picture you see above is of the McLaren P1, our current hottest piece. Everyone wants a slice, but sadly 4 out of 5 people decide to back out after seeing the price tag. There are some exceptions though, collectors and enthusiasts, those who collect Hot Wheels and Diecast cars, they've shown quite the love and interest. That surely means that we're doing something right, these people are hard to please. There's even a bit of hype in the collector's community about our products.
Yet, when it comes to these products, it's a matter of time and skill. So, the orders are very limited. Limited time means limited money, but hey, I'm not complaining.
Let's just milk this hype for now...
Wow
So you make cars? That’s really good to know
The car you posted here looks good…
Yes, scale car models, accessories, and figurines too.